Monthly Archives: September 2013

September 2013

A Storyboard Supports Creating Donor Stories in Video

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Kathy Bridge photo 2012 201x300 A Storyboard Supports Creating Donor Stories in Video %pageAt the Philanthropic Planning Group of Greater New York (PPGGNY), MiniMatters’ Elissa Leif and Kathy Swayze, the President and Creative Director of Impact

Great Nonprofits Should Showcase Board Members on Video

Great nonprofits have an advantage when it comes to telling a story on video, because mission-driven organizations always have stories that will speak to the heart—a mission essentially IS a story. We at MiniMatters believe that great nonprofits will start to use another resource that’s right at their fingertips, and that has enormous potential when […]

Great YouTube Channels Have Great SEO

Last week we wrote about the improvements the Jewish Social Service Agency JSSA Top Bar revised 300x49 Great YouTube Channels Have Great SEO %page(JSSA) made to its YouTube Channel title bar as a result of our 6-point YouTube Channel Audit; this week we wanted to share another ingredient of great YouTube […]

A YouTube Channel Before and After a YouTube Channel Makeover!

Regular readers may remember that we held a drawing back in March among blog commenters for a free MiniMatters YouTube channel audit. Every YouTube channel needs periodic refreshing to respond to trends, keep up with new features YouTube makes available, and keep your audience interested.

And the winner of the free MiniMatters 6 point YouTube channel audit […]