Planned Giving

January 2016

Animated Video Gets Donors to Raise Hands for Planned Giving

 

Animated video is a useful planned giving tool

In 2015, the National Center for Homeopathy (NCH) used this customizable, animated video from MiniMatters to reach their members via […]

January 2015

Effective and Easy Testimonial Videos

Testimonial Videos—A Great Way to Reach Out

Fewphoto 6 e1420297060458 Effective and Easy Testimonial Videos %page things are more powerful than personal testimonial videos. Yet what’s more daunting than trying to film people stating how much they love your organization and events? Finding the staff time, contacting members, and setting up equipment can seem insurmountable—even for […]

December 2014

Exciting News about Planned Giving & the IRA Rollover

Use the MiniMatters video to Quickly Spread the Word about the New IRA Rollover Rules

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There’s big news in the world of planned giving and the charitable IRA rollover.

On December 16, the Senate passed a short-term “tax extenders” bill that renews a series […]

November 2014

Planned Giving Marketing—Research Shows Words that Work

The 2014 National Conference on Philanthropic Planning (NCPP) in Anaheim, California, the national event of the Partnership for Philanthropic Planning had many fascinating presentations to improve planned giving marketing. One of great interest to nonprofit fundraisers and marketers was “Golden Nuggets from Ivory Towers: Recent Powerful Research Impacting Gift […]

October 2014

How to Market a Planned Giving Program in 30 Seconds

A planned giving program is an opportunity for nonprofits to realize a substantial boost in their ability to do great work, and for donors to give poignant meaning to one of the most important processes in their lives. We believe that anything as important as planned giving deserves the dynamic presentation of a short video, […]

June 2014

Ignite Presentations Ignited Planned Giving Days 2014

JSSA – The Jewish Social Service AgencyScreen Shot 2014 05 21 at 9.25.01 AM 300x91 Ignite Presentations Ignited Planned Giving Days 2014 %pagePlanned Giving Days is one of our favorite yearly events, and MiniMatters co-founder Elissa Leif volunteered as a track dean to coordinate the Ignite presentations that were a key feature of this year’s […]