Tip Tuesday

Fundraising videos should show both beneficiaries and donors.

2017-01-23T14:07:13-04:00

Fundraising videos should show both beneficiaries and donors.

Our client the American Chemical Society imagined fundraising videos that would show donors and beneficiaries, and MiniMatters produced it:

It’s kind of a have-it-both-ways approach. Some fundraising videos do a great job of showing generous donors and their reasons for giving. With these […]

Fundraising videos should show both beneficiaries and donors.2017-01-23T14:07:13-04:00

The top 5 ways anniversary videos benefit your nonprofit organization.

2018-10-26T10:14:56-04:00

Anniversary videos benefit your nonprofit organization.

A lot of DC-area associations and nonprofit organizations already see the benefits of anniversary videos. In the past two years alone, we’ve made anniversary videos for an organization’s 10th anniversary, two 20th anniversaries, a 25th anniversary, a 35th anniversary, and a 75th-anniversary—and we’re actually getting ready to make some for […]

The top 5 ways anniversary videos benefit your nonprofit organization.2018-10-26T10:14:56-04:00

Association videos benefit from a collaborative process.

2017-01-23T14:07:13-04:00

Association videos benefit from a collaborative process.

As we discussed last week, successful collaboration is the foundation of a good video. Association videos, in particular, can gain quite a return from carefully thinking through how to structure internal or external collaborations in order to create the […]

Association videos benefit from a collaborative process.2017-01-23T14:07:13-04:00

Video production is the product of collaboration and teamwork.

2017-01-23T14:07:14-04:00

Video production is the product of collaboration and teamwork.

Video production is an involved process, and a video like this one shows how teamwork underlies good video.

The only voice you hear in this video we helped produce for the American Chemical Society (ACS) is John Wiesenfeld’s, a fact that masks the extensive collaboration […]

Video production is the product of collaboration and teamwork.2017-01-23T14:07:14-04:00

Remix videos are underutilized by nonprofits

2017-07-18T21:36:49-04:00

Remix videos are underutilized by nonprofits

While the word, “remix” brings to mind popular music, remix videos are a trend on Youtube and other video platforms in which one takes several pieces from more than one video to create a new video, to great effect. This video takes an historic speech by  U.N. Secretary General Ban […]

Remix videos are underutilized by nonprofits2017-07-18T21:36:49-04:00

iPhone cameras are great–within reason

2017-01-23T14:07:14-04:00

iPhone cameras are great–within reason

Video cameras  are evolving and becoming more powerful and more convenient. Smartphones may be as well. So it’s no surprise that the video camera in your average smartphone is becoming surprisingly powerful. Add in the ubiquity of the device, and you’ve got (at least) a decent video camera nearby at almost […]

iPhone cameras are great–within reason2017-01-23T14:07:14-04:00