Animating a Logo – Share Your Story in Seconds
When it comes to animating a logo, branding guidelines are often silent. Don’t miss an opportunity by letting your logo stand still. Actions do speak louder than words.
Tip Tuesday: If you’re ready for video, consider what that means for your logo.

Note: This post by MiniMatters originally appeared on FrogLoop on June 12, 2012 and is condensed and re-posted here. Your logo is the heart of your
Tip Tuesday: Put video in your emails!

People may spend more time on social media than they do looking at their email, and teenagers may prefer to text, but email is still a powerful tool for
True/False Friday: It’s impossible to take people directly from a video to your donation page.

False. There are techniques to directly connect your video to your donation page. In fact, as a nonprofit you can measurably improve your fundraising