YouTube Advertising Videos Are a Worthwhile Investment
Your organization or business may want to consider using YouTube advertising, including creating video suited to the purpose.
When Should Video Use a Voiceover?
The video incorporates diverse voices talking about the benefits of Capital Caring’s innovative telecaring program. The voiceover fills in the missing pieces, making for a smooth and persuasive message. Voiceover has several key benefits The voiceover in the video below which we produced for Capital Caring provides three key advantages: All of us have been listening to […]
What’s the Impact of Facebook Autoplay?
If you use Facebook with any regularity, you’ve probably been noticing since December the effects of Facebook autoplay–just loading a page with a video on it causes the video to play, although sound doesn’t kick in until you click on the video. It’s an eye-catching change. But what does Facebook autoplay mean for your organization’s […]
The Future of Video Includes Frequent Video Publishing
A number of signs suggest that the future of video is in very frequent publishing. In a few short years, YouTube channels of typical associations, nonprofit organizations, and businesses will publish videos every week and, for many, even more often. Short has always dominated online video, and it’s likely that YouTube will look more and […]
Get More YouTube Views with Foreign Language Subtitles
While every viewer is probably going to enjoy a video the most if it’s spoken in his or her native tongue, translated captions can get more YouTube views
Section 508 Compliance and Video
Section 508 compliance—conforming to a set of standards that make digital media accessible to people with disabilities—is mandatory for all federal agencies. As such, it may be necessary for your business if you do contract work for a federal agency. Even if you don’t, it may be just good business, as following its guidelines ensures that […]
Your new video can use old parts to inspire and stir emotion
SOS Children’s Villages – USA and MiniMatters teamed up to warm the hearts of Americans with an international SOS Villages story, told through a new
Video Marketing Starring Your Staff – Key Tips
Using your staff in your video marketing is generally a really great idea. Some of the benefits include: Saving on costs. It’s often a fun change for
Improved Quality and a Cool Video App Are Great Reasons to Create a Video on Your Phone
Just about everybody with a mobile phone has made a video with it, but using cool video apps people can also edit their videos.
A Thank You Video—Soon It Will Be That Time of Year
One of the most important things you can do as part of your fundraising or business, especially at year end, is to thank people. Here’s how with video.