Planned Giving Explainer Video – GW
A Planned Giving Explainer Video to explain what planned giving is is proving useful for fundraisers and donors to the George Washington University.
Planned Giving Donor Story Video – American Chemical Society
A Planned Giving Donor Story Video is effective in planned giving marketing because it can lead a viewer to reflect on her or his own life and enter the mindset for making a planned giving decision.
Legacy Giving Video Series – City of Hope – Bruce Merino
A Legacy Giving Video Series can work very well featuring a variety of individuals who are generous donors to an institution.
Tribute Videos – Walter Kohn, Nobel Laureate
Tribute videos enable colleagues to record and communicate important messages to a revered colleague.
Scholarship Recipient Video – AAMDSIF
A Scholarship Recipient Video encourages individuals and sponsors to see the personal impact of their gifts.
Facebook Video Ads – SCORE Mentors
Facebook Video Ads are great for marketing to your community or to new audiences with similar interests, behaviors and/or demographics to existing stakeholders.
Annual Conference Video – FCAR
An Annual Conference Video is useful for bringing a key story or message before your organization's members in a dynamic setting.
Emergency Fundraising Video – SOS Children’s Villages – USA
An Emergency Fundraising Video is a way to encourage immediate donations for a cause where the funds are urgently needed.
Educational Innovation Video – Education Next
An Educational Innovation Video showing how an educational program works within a school helps to support the replication of successful models.
Conference Testimonial – Tourette Association
A Conference Testimonial Video with a personal story is a great way to encourage attendance at a national conference.
