National Conference on Philanthropic Planning

Planned Giving Marketing—Research Shows Words that Work

The 2014 National Conference on Philanthropic Planning (NCPP) in Anaheim, California, the national event of the Partnership for Philanthropic Planning had many fascinating presentations to improve planned giving marketing. […]

2020-02-04T13:55:05-05:00November 11th, 2014|Planned Giving|

Donor Stories Are Perfect for Planned Giving Programs

There is growing interest in using donor stories in planned giving marketing, and MiniMatters was invited to show some donor story videos—and present about some of the science that supports this marketing method—at the Partnership for […]

2020-02-04T14:02:45-05:00October 22nd, 2013|Planned Giving|