Partnership for Philanthropic Planning

Planned Giving Marketing—Research Shows Words that Work

2020-02-04T13:55:05-05:00November 11th, 2014|Planned Giving|

The 2014 National Conference on Philanthropic Planning (NCPP) in Anaheim, California, the national event of the Partnership for Philanthropic Planning had many fascinating presentations to improve planned giving marketing. […]

Donor Stories Are Perfect for Planned Giving Programs

2020-02-04T14:02:45-05:00October 22nd, 2013|Planned Giving|

There is growing interest in using donor stories in planned giving marketing, and MiniMatters was invited to show some donor story videos—and present about some of the science that supports this marketing method—at the Partnership for […]