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planned giving marketing

Effective and Easy Testimonial Videos

2021-06-03T09:34:51-04:00January 6th, 2015|Conference Filming|

Testimonial Videos—A Great Way to Reach Out

Few things are more powerful than personal testimonial videos. Yet what’s more daunting than trying to film people stating how much they love your organization and events? Finding the staff time, contacting members, and setting […]
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Donor Stories Are Perfect for Planned Giving Programs

2020-05-27T18:43:46-04:00October 22nd, 2013|Planned Giving|

There is growing interest in using donor stories in planned giving marketing, and MiniMatters was invited to show some donor story videos—and present about some of the science that supports this marketing method—at the Partnership for […]
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