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YouTube Channel Art Tips
YouTube Channel Art Tips

Technical Tips, Video and Social Media, YouTube

YouTube Channel Art Tips

July 29th, 2021|Technical Tips, Video and Social Media, YouTube|

One of our more popular posts is about YouTube Channel Art, so we’ve updated it for 2021. YouTube Channel Art, also known as the banner or banner art, is a key place to make a first impression and help viewers see […]

Video Advertising — Is It In Your Nonprofit Marketing Toolkit?
Video Advertising — Is It In Your Nonprofit Marketing Toolkit?

Video Marketing

Video Advertising — Is It In Your Nonprofit Marketing Toolkit?

November 9th, 2016|Video Marketing|

Video advertising is a tool that nonprofits should dare to think about. It’s especially helpful for reaching new audiences and getting viewers to sign up or donate to your organization. SCORE is doing it with their videos.

Is there a parallel at […]

Video Library – 5 Tips to Build Yours by Filming at the Office
Video Library – 5 Tips to Build Yours by Filming at the Office

Video Inspiration

Video Library – 5 Tips to Build Yours by Filming at the Office

June 14th, 2016|Video Inspiration|

Here are 5 tips that will help you succeed with office-based video filming as a way to grow your organization’s video library.

1. Focus on a few key types of videos.

As you build a video library, it’s good practice to choose just 1 or […]

YouTube Advertising Videos Are a Worthwhile Investment
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YouTube Advertising Videos Are a Worthwhile Investment

YouTube

YouTube Advertising Videos Are a Worthwhile Investment

December 9th, 2014|YouTube|

YouTube advertising is the strongest form of social media advertising, introducing 18% of the new products customers find on social media and driving more conversions than any other platform. This conclusion comes from a study released in September by AOL Platforms based on 500 million […]

A Thank You Video to Promote Donor Retention
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A Thank You Video to Promote Donor Retention

Fundraising Videos

A Thank You Video to Promote Donor Retention

November 25th, 2014|Fundraising Videos|

Many organizations use a thank you video to give donors a special thank you that comes from the heart. Here’s a great one from Doctors Without Borders that comes up immediately following a donation: Its simple message, in the […]

Planned Giving Marketing—Research Shows Words that Work
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Planned Giving Marketing—Research Shows Words that Work

Planned Giving

Planned Giving Marketing—Research Shows Words that Work

November 11th, 2014|Planned Giving|

The 2014 National Conference on Philanthropic Planning (NCPP) in Anaheim, California, the national event of the Partnership for Philanthropic Planning had many fascinating presentations to improve planned giving marketing. […]