video marketing

November 2016

Video advertising — Is it in your nonprofit marketing toolkit?

Video advertising combined with great stories

Video advertising is a tool that nonprofits should dare to think about. It’s especially helpful for reaching new audiences and getting viewers to sign up or donate to your organization. SCORE is doing it with their videos.

Is there a parallel at your organization?

Do you wonder why certain videos get so many more […]

March 2015

How To Schedule YouTube Videos Using YouTube Video Scheduling

Settings for YouTube Video Scheduling How To Schedule YouTube Videos Using YouTube Video Scheduling %page

Scheduling YouTube videos to publish when it’s most strategic for you and your organization or company is something you can now do using YouTube scheduling features. If you use other social media, you are probably used to scheduling tweets, Facebook […]

January 2015

Effective and Easy Testimonial Videos

Testimonial Videos—A Great Way to Reach Out

Fewphoto 6 e1420297060458 Effective and Easy Testimonial Videos %page things are more powerful than personal testimonial videos. Yet what’s more daunting than trying to film people stating how much they love your organization and events? Finding the staff time, contacting members, and setting up equipment can seem insurmountable—even for […]

November 2014

October 2014

Showcasing a Partnership in Video–A Video Example for Coalitions and Networks

The National Fish Habitat Partnership recently contracted us to create the second in their series of stream preservation videos. The result was an example of how video can both benefit from partnership and foster it—all in service of the goals a team of partners is working to achieve. The video spotlights restoration efforts on Grape […]

How to Market a Planned Giving Program in 30 Seconds

A planned giving program is an opportunity for nonprofits to realize a substantial boost in their ability to do great work, and for donors to give poignant meaning to one of the most important processes in their lives. We believe that anything as important as planned giving deserves the dynamic presentation of a short video, […]