MiniMatters

Video Advertising — Is It In Your Nonprofit Marketing Toolkit?

2020-05-30T18:56:52-04:00November 9th, 2016|Video Marketing|

Video advertising is a tool that nonprofits should dare to think about. It’s especially helpful for reaching new audiences and getting viewers to sign up or donate to your organization. SCORE is doing it with their videos.

Is there a parallel at […]

Video Library – 5 Tips to Build Yours by Filming at the Office

2020-04-08T12:49:33-04:00June 14th, 2016|Video Inspiration|

Here are 5 tips that will help you succeed with office-based video filming as a way to grow your organization’s video library.

1. Focus on a few key types of videos.

As you build a video library, it’s good practice to choose just 1 or […]

Add a YouTube Donation Card to Your Video – 4 Easy Steps

2020-04-08T13:15:00-04:00April 4th, 2016|YouTube|

How to add a YouTube Donation Card to your videos

A YouTube Donation Card is a new feature that enables viewers to donate to your 501c3 nonprofit from your YouTube videos. You can use Donation Cards to engage members, people who benefit from your programs, and […]

Policy Videos Showcase Transportation in America’s Economy

2020-04-08T13:18:25-04:00February 16th, 2016|Video Inspiration|

Policy videos are part of a new trend in which policy makers complement the traditional “white paper” with multimedia content. Videos like this one share policy positions through personal stories, visually compelling perspectives, and engaging content for a broad range of audiences. […]

How To Schedule YouTube Videos Using YouTube Video Scheduling

2020-04-08T13:34:46-04:00March 15th, 2015|YouTube|

Settings for YouTube Video Scheduling

Scheduling YouTube videos to publish when it’s most strategic for you and your organization or company is something you can now do using YouTube scheduling features. If you use other social media, you are probably used to […]

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