Are you looking for a way to take a fundraising campaign to the next level? Show how your work impacts real people’s lives? Honor a special award winner? You’re probably familiar with the benefits of storytelling. However, good storytelling depends […]
As promised in last week’s post, which gave a preview of our plans, click below to view the prezi that accompanied “Stories of Passion: Tips for Capturing and Communicating the Stories […]
Storytelling’s hot in marketing and fundraising, and it’s doubly important if you’re going to make a video. Storytelling is serious business, but we propose that if you’re going to make a video a good way to limber up your storytelling […]
Fundraising videos should show both beneficiaries and donors.
Our client the American Chemical Society imagined fundraising videos that would show donors and beneficiaries, and MiniMatters produced it:
It’s kind of a have-it-both-ways approach. Some fundraising videos […]