videos Archives - Page 3 of 4 - Video Production Washington DC

True/False Friday: The kids think they know it all about Web video.

April 20th, 2012|True/False Friday|

Utterly false. The amazing Lois Lipman’s wonderful students at the University of Maryland showed us on Wednesday how wrong it is to think that young people, those “digital natives,” know everything about Web video…or even think they do.

True/False Friday: You’re probably using video in all the ways that make sense

April 13th, 2012|True/False Friday|

It’s certainly possible that this is true, but are you sure? Video is a powerful tool, and organizations are realizing more and more potential for its use. We were struck by the Web Video Marketing Council and Flimp Media’s study linked

Tip Tuesday: Make a Good YouTube Channel
Tip Tuesday: Make a Good YouTube Channel

Tip Tuesday

Tip Tuesday: Make a Good YouTube Channel

April 10th, 2012|Tip Tuesday|

It might seem redundant to invest time in making your YouTube channel fancy when you already show your videos on your Web site. Or, maybe Vimeo is your online video platform of choice. Why put extra time […]

Tip Tuesday: Put video in your emails!

April 3rd, 2012|Tip Tuesday|

People may spend more time on social media than they do looking at their email, and teenagers may prefer to text, but email is still a powerful tool for connection. We’re old enough to […]

True/False Friday: Treat video as carefully as your other marketing pieces

March 30th, 2012|True/False Friday|

True. The look and feel of your video should suit your overall branding. Sometimes, the video equivalent of festival bead necklaces might be OK. But there are places you and your organization can go wearing pearls that you just can’t […]

Tip Tuesday: Improve your Facebook page even more than you thought with video.

March 27th, 2012|Tip Tuesday|

Facebook’s best practices say that a posting that has a video will have 100% more engagement than the average posting–that’s more than twice as much. (You’ll find it on the first page of “BUILDING ESSENTIAL CONNECTIONS: Engaging your audience by […]