As video producers and marketers, we get very interested in video statistics. Nielsen statistics, for example showed that over 163 million viewers watched over 26 billion videos online […]
We’ve written before about why video is a great medium for testimonials, and our client The Caring Economy Campaign has applied this insight in a […]
Embedding videos can really make a text document dynamic. With an embedded video, you realize all the gee-whiz factors of video without taking your audience out of the window where you got their attention in the first place. An embedded […]
They’re called intros and outros—short video bits that you can create once and attach to all your videos. If you’ll excuse the low-tech metaphor (we love low-tech), they’re kind of like book ends.
The Leo Burnett advertising agency created this remarkable video and the campaign it depicts. The campaign’s supporters literally fight fire with fire in the process of saving the library in Troy, Michigan from funding cuts: The agency received a […]