What’s the Value of Member Testimonials on Video?
It was MiniMatters’ pleasure recently to work with the Association Foundation Group (AFG) to create a series of testimonial videos featuring members, a great option for growing an association’s video presence online. It’s an effective way to meet a number […]





Online video has long been associated with short video (hence our company name, “MiniMatters”). Yet the 30-minute long Kony 2012 video surprised us all by getting millions of views, and more […] 
While every viewer is probably going to enjoy a video the most if it’s spoken in his or her native tongue, translated captions can get more YouTube […]